News
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7 facts about DX4SW software initiative
Egypt’s Information Technology Industry Development Agency (ITIDA) launched a new initiative for Software companies in Egypt to go global.
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Egypt, IMF agree on $5.2 billion release
The IMF had also loaned Egypt a $2.8 billion emergency loan in 2020 to face the consequences of the pandemic.
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Egypt to test producing electric cars
State owned Nasr and Chinese Dongfeng signed an agreement in January 2021; first cars to be ready mid-2022 with 3000 charging units across Egypt.
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Top 10 Global consumer trends of 2021
COVID-19 changed the ways consumers think and behave. Businesses need to cater to this and offer products and services that adapt to the new reality.
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The 6 CBE rules for issuing electronic currencies
The permission is only limited to banks under CBE supervision and upon its consent.
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Top 3 players in mortgage finance market in Egypt
These companies offer different options of finance to people who want to own real estate units, whether residential, commercial or administrative.
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Paymob Closes Series A with $18.5m
Paymob was founded in 2015 by Islam Shawki, Alain El Hajj and Mostafa El-Menessy with a vision to revolutionize payments in Middle East and Africa.
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Sawari Ventures closes $71m fund for North African Startups
The firm announced it more than 2 years ago and it closed a $41 million fund with big investors like CDC, EIB, Proparco and Dutch Good Growth Fund.
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Egypt captivates world with Golden Pharaoh Parade
A world class event captivated Egyptians and internationals alike with its grandeur and authenticity, celebrating the great Egyptian civilization.
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Egypt seeks more than $1 billion for Suez Canal blockage
Egypt will seek a compensation that exceeds $1billion for the recent Suez Canal blockage by Ever Given. The ship blocked the waterway for 6 days.
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CABLEXX 2021 Kicks Off 5 April in Cairo
CABLEXX is the most exclusive event dedicated to deploying advanced infrastructure to accelerate digital transformation.
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Why the Flywheel is displacing the traditional marketing funnel?
Sooner or later, almost every marketer gets to know it. The marketing funnel maps the Buyer's Journey in countless textbooks and presentations.
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2021-2022 draft budget handed to president for review
The budget aims to support investments, especially in projects that offers support to rural areas and cater to the development of Upper Egypt.
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Are Adblockers the end of digital marketing?
The advertising industry must look for alternative business models. How new business models are leading advertising out of the crisis.
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Facebook Ads: 9 Compelling Reasons to Start Using them
For those who used organic digital marketing, spending money online can be intimidating. Still, it's worth it!
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Audio app Clubhouse now in Egypt
The new audio-app Clubhouse finally arrived in Egypt. Egypt Business Directory will host a session on digital marketing in Egypt next Saturday 11 am
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Marketing Automation Checklist
Automation makes marketing more efficient. More new leads can be acquired. Revenue from existing customers can be increased.
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Rameda considering majority share in GSK Egypt
Rameda submitted a non-binding letter expressing interest to acquire more than 90% of GlaxoSmithKline Egypt.
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Egypt Digital in 2021 report
All the info needed for advertisers and marketers to understand the Egyptian market and its trends to plan their campaigns here!
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New project for China in Egypt New Administrative Capital
The New Administrative Capital was due to open in 2020, however, due to the COVID-19 pandemic, the opening was postponed to June 2021.