Mohamed Fekry appointed Vice Chairman of Beta Real Estate Development
Beta Real Estate Development announced the appointment of Eng. Mohamed Fekry as Vice Chairman of the Board of Directors. This appointment is part of its strategy to leverage young talent and develop the company's marketing approach.
Eng. Mohamed Alaa holds a Bachelor's degree in Engineering, Construction and Building, from the Arab Academy for Science, Technology, and Maritime Transport (AAST) in 2011, and a Master's degree in Business Administration (MBA), specializing in International Marketing, from the Arab Academy for Science and Technology in 2017. He began his career early in the sales field, achieving the Top Achiever title during his undergraduate studies. Upon graduation, he was tasked with developing Beta Real Estate Development's marketing strategy and established the company's marketing department. He progressed through the company's ranks, serving as Commercial Director, Chief Commercial Officer (CCO), Board Member, and then General Consultant for the company and several international companies. Engineer Mohamed Fekry emphasized Beta Developments' commitment to adopting an innovative marketing plan this year, which was demonstrated during the Ramadan 2025 season with the campaign launched under the title "Beta Developments... A History of Trust," starring Laila Elwi, directed by Marwan Hamed, and filmed at the heart of the Beta Greens project in Mostakbal City.