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Mohamed ElAraby Appointed as L’Oréal Egypt Managing Director

Mohamed ElAraby becomes L’Oréal Egypt’s first Egyptian MD, bringing global experience to lead brand growth and market innovation.
14.04.25 | Source: Daily News Egypt

L’Oréal Egypt is pleased to announce the appointment of Mohamed El Araby as its Managing Director, marking a historic milestone as the first Egyptian national to hold this esteemed position. Mr. El Araby brings over 15 years of distinguished experience in the beauty industry to this leadership role, poised to guide the company’s next phase of growth and innovation, further solidifying L’Oréal Egypt’s market presence and contributing significantly to Egypt’s economy.


Mr. El Araby’s extensive experience in both regional and global markets provides a strong foundation for his new responsibilities. His proven ability to navigate diverse and dynamic markets will be instrumental in leading the company toward continued growth, innovation, and market leadership in Egypt.


Prior to this appointment, Mr. El Araby served as General Manager for L’Oréal Dermatological Beauty in the Middle East. Under his leadership, the L’Oreal Dermatological Beauty division achieved remarkable success, establishing itself as the leading growth driver within the company. This exceptional performance was driven by a strategic focus & vision.


“I am honored to be the first Egyptian Managing Director of L’Oréal Egypt,” said Mr. El Araby. Throughout my career at L’Oréal, I have been grateful for the trust, support, and invaluable experiences that have prepared me for this significant opportunity. I am inspired by L’Oréal’s commitment to being the leading beauty company, and I am excited to return and work alongside the exceptional team here to achieve this vision. Together, we will build upon L’Oréal’s strong foundation, driving innovation, excellence, and beauty for all, to create the beauty that moves the world.”

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