P&G: Egypt still our key source of goods
Personal care and household products manufacturer, Procter and Gamble, says it will continue sourcing its goods from Egypt despite the country being rocked by turmoil.
The company said Egypt still offers lower production costs than Kenya.
P&G East Africa country Manager Aziz Jindani said while Kenya remains one of its key markets, operations cost are comparatively lower in Egypt.
Procter and Gamble relocated its business from Kenya to Egypt 12 years ago.
“At P&G, we focus mainly on the present and our Kenyan offices are to concentrate more on sales and marketing,” said Mr Aziz.
He was speaking on the sidelines of the firm’s launch of a new sanitary towel in Kenya called Always Platinum, targeting high-end female consumers.
The country becomes the third to stock the premium sanitary towel brand after Egypt and South Africa.