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The 50 top AI mobile apps every Egyptian marketer should know

MarketingProfs analyzed Andreessen Horowitz data to reveal a list of 50 most‑used generative‑AI apps. Here it is with tips for Egyptian marketers.
Egypt-Business.com | 18.04.2025
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Andreessen Horowitz’s latest Gen AI 100 report ranks consumer‑facing AI tools by raw usage. The headline: ChatGPT sits at No. 1 on both web and mobile, with more monthly active users than any other generative AI product worldwide.​ For brands and agencies in Egypt—where mobile accounts for almost three‑quarters of Internet traffic—these rankings are a real‑time map of where audiences are already spending attention.

 

Why the ranking matters for Egypt’s digital ecosystem




    • Audience scale you can target today. Each app on the list clears roughly 8 million monthly active users, according to Sensor Tower. That is bigger than Egypt’s entire Snapchat base.

 


    • Format clues. The list is heavy on chat‑style assistants, camera‑filter editors, and language tools—the same categories that dominate Egypt’s App Store charts.

 


    • Partnership signals. Several local telcos already zero‑rate traffic for “learning” apps such as Photomath; similar deals could extend to other AI utilities.

 


    • Creative efficiency. Many of the top‑50 apps (Remini, Photoshop Express, Remove Objects) perform production‑level edits in seconds—useful for marketers juggling dozens of asset variations in Arabic and English.

 

    • The ranking below is by MarketingProfs.



The 50 most‑used AI mobile apps




    1. ChatGPT

 


    1. Nova AI Chatbot

 


    1. Microsoft Edge

 


    1. Baidu AI Search

 


    1. Photomath

 


    1. Quark AI Assistant

 


    1. Doubao

 


    1. Character.ai

 


    1. Chat & Ask AI

 


    1. ChatOn AI

 


    1. Talkie

 


    1. B612

 


    1. Remini

 


    1. DeepSeek

 


    1. VivaCut

 


    1. Chatbot AI Search Assistant

 


    1. Meitu

 


    1. FaceApp

 


    1. Filmora

 


    1. BeautyPlus

 


    1. UpFoto

 


    1. Gemini

 


    1. AI Mirror

 


    1. Hypic

 


    1. Brainly

 


    1. Polish

 


    1. Translate

 


    1. Genius

 


    1. Luzia

 


    1. Remove It

 


    1. Photoshop Express

 


    1. EPIK

 


    1. Remove Objects

 


    1. Photoroom

 


    1. Facemoji

 


    1. Beat.ly

 


    1. AI Chatbot: AI Chat Smith 4

 


    1. FaceMagic

 


    1. MVideo

 


    1. ChatBot

 


    1. Cici

 


    1. Copilot

 


    1. Photo Lab

 


    1. Photo AI

 


    1. Face Dance

 


    1. Retake

 


    1. Question.AI

 


    1. ChatBox

 


    1. LooksMax AI

 


    1. Perplexity




Tip: Apps in bold above (Baidu AI Search, DeepSeek, Perplexity) double as AI‑powered search engines—prime territory for early SEO experiments in Arabic.

 

How Egyptian marketers can plug these tools into the funnel

 

Awareness




    • Influencer collaborations on image‑first platforms such as Hypic, EPIK, and FaceDance can generate snack‑able UGC that feeds TikTok and Reels.

 


    • AI chat widgets (ChatBot, ChatBox, AI Chat Smith 4) can be embedded in WhatsApp Business flows to handle pre‑purchase questions in Egyptian Arabic.



Consideration




    • Visual personalisation with Remini, Photoroom, and Remove Objects allows rapid A/B testing of product backgrounds and models that match local tastes.

 


    • Homework‑helper traffic from Brainly and Photomath is a fertile ground for Edu‑tech and FMCG sampling campaigns aimed at Gen Z students.



Conversion and retention




    • On‑device translation (Translate, Luzia) can localise onboarding screens into Sa’idi or Alexandrian dialects.

 


    • AI assistants like Copilot and Gemini can automate in‑app upsell prompts by predicting next‑best actions from user behaviour streams.



What comes next




    • Regional upstarts are coming. No MENA‑built app cracked the top 50—yet. Egyptian developers have a clear whitespace in vertical‑specific AI (halal food discovery, Arabic voice dubbing, etc.).

 


    • Search is being rewritten. With Perplexity and DeepSeek climbing the charts, expect downstream impact on paid‑search budgets; early adopters can lock in low‑cost visibility.

 


    • Regulation watch. The Egyptian Cabinet has signalled imminent guidelines on AI content labelling. Plan compliance workflows early, especially for user‑generated ads.



Bottom line

 

The Gen AI 100 shows that Egyptian consumers are already living in an AI‑augmented mobile world. Marketers who master the tools above—while tailoring content for local language and cultural cues—will out‑innovate slower competitors and meet audiences where they increasingly choose to spend time: inside AI‑powered apps.

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