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Comviva leads electronic recharge market in Egypt

Used by over 67 million subscribers in the country, Comviva's PreTUPS is a market proven electronic recharge solution.
Comviva | 10.07.2012
Comviva, the global specialist in providing mobile financial and VAS solutions to network operators and financial institutions worldwide, announced that it clearly leads the electronic top-up market in Egypt for its PreTUPS electronic recharge solution.

Used by over 67 million subscribers out of the total 81.5 million prepaid subscribers in the country, Comviva's PreTUPS is a market proven electronic recharge solution that handles around 1 billion recharge transactions annually in the country.

Comviva is a world leader in the provision of electronic recharge solutions, with its PreTUPS platform and suite of applications now deployed in over 56 operator sites across 39 countries across the globe. Used by over 647 million subscribers worldwide, PreTUPS is a market proven solution that handles more than 18 billion recharge transactions annually. Across Africa, PreTUPS enables affordable recharge for more than 180 million mobile subscribers in 28 markets. The solution has been deployed by all major operator groups in Africa and is currently being deployed by a leading operator in 17 countries.

Commenting on the achievement, Sabri Amireh, Vice President, Middle East and North Africa at Comviva, said, "Comviva's PreTUPS has proved to be a real success across Egypt, where 96% of the mobile subscribers are prepaid. The solution has added a new dimension to operators' prepaid top-up capabilities by bringing affordable, easily accessible mobile top-up to prepaid subscribers in the region. Prepaid subscribers in Egypt use this highly available and highly scalable solution to top-up and transfer talk-time of any value, at anytime and anywhere."

Speaking on this achievement Srinivas Nidugondi, Vice President - Mobile Financial Solutions, Comviva, commented, "With prepaid dominating markets, mobile service providers require a proven, highly scalable, flexible solution to handle the growing volumes of transactions and the specific needs of particular segments. With over 101% mobile penetration and the growing consumer base for electronic recharge in Egypt has spurred the development of mobile payments in the country. Egypt's Government and Banks are working towards the expansion of mobile payment options in the country and we at Comviva believe that very soon millions of people in Egypt can experience mobile payments, which will further contribute towards accessing banking and payment services."

Comviva leads the mobile money and recharge solutions across growth markets, with more than 110 deployments across Africa, Middle East, Asia and Latin America. The award winning mobiquity mobile financial solution is currently live or being deployed by 58 service providers and banks globally. PreTUPS electronic recharge is deployed by 56 service providers and powers recharge for 9% of the world's population.