Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
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11.02.2013 - 11.02.2013 | Zamalek, Cairo

Site welcomes all Site members and industry professionals to Cairo, Egypt, for the Site Executive Summit 2013.

What is the Site Executive Summit?
The Summit is a one-day educational forum focused on the motivational events and incentive travel marketplace and stands as an excellent opportunity for professionals in the region to learn from and network with global industry leaders.

The Site International Board of Directors will anchor the education sessions with industry leaders and Site members from Egypt speaking to the regional viewpoint. The Summit is designed to be an interactive forum, and attendee viewpoints are also critical to the conversations at the Summit.

Who should attend?
Professionals from event agencies, corporate planners, tourist authorities, DMCs, hotels, transportation companies.

What will be covered?

- The global market of incentive travel today
- Trends and perspectives on buyer purchasing and sourcing
- How technology and social media are impacting business and motivational events
- How destinations and their partners can remain competitive on marketing, pricing, service and experience
- Benchmarking against extraordinary experiences being offered by other destinations, with a look at the 2012 Site Crystal Award-winning programs
- Challenges professionals must be prepared to address in the world market as it exists today

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