Yahoo launches exclusive Ramadan website
The new site gives users the option to access spiritual lifestyle and entertainment content and accurate prayer and iftar times for those fasting based on city and country.
Addressed maktoob.ramadan.yahoo.com, the site brings all content relevant to the month of Ramadan, pulling from several leading Yahoo Maktoob properties such as Helwa, Video on Demand, Forums, Search, OMG!, and News, according to a statement released by Yahoo.
“We are selecting content that is relevant to this period from all of our popular properties, and packaging it in a way that gives users an experience that is both enjoyable and useful,” Ahmed Nassef, Vice President and Managing Director, Yahoo Middle East said in the statement.
The OMG! option for example, brings users the news of how celebrities are spending Ramadan. Helwa, which according to Yahoo is the region’s leading women’s property, will be bringing over 16,000 recipes users.
Video on Demand will provide a line-up of fresh video content that includes popular TV shows, cooking, news, and Islamic shows.
There will also be a game option called Ramadan Games, which includes a Qatayef making game, in reference to the famous Ramadan desert, along with other cooking games.
“For many people, Ramadan is a time for spirituality, sharing experiences with friends and family, and reflecting; it is also a time that impacts people’s lifestyles and how they consume information and content,” said Nassef.
“It’s not a surprise that the internet is increasingly becoming a main source for Ramadan related information – be it prayer times, the latest recipes or TV listing – as well as a main entertainment hub.”