Egypt to gain $10m winter entertainment hub

Egypt is set to gain a $10 million winter entertainment hub thanks to a new strategic partnership between promoter Venture Lifestyle and property developer El Attal Holding.

Venture Lifestyle, a promoter operating in the MENA region, will be responsible for designing and operating the hub in East Cairo’s first smart green city, Mostakbal City.

The firms say the hub, which is currently unnamed, will host a series of international concerts and artistic events aimed at attracting both local and international visitors.

“This supports the state’s vision to promote real estate exports and strengthen Egypt’s position as a leading regional hub for real estate and tourism investment, in line with Egypt Vision 2030,” the companies say in a press release.

Mostakbal City is situated near the New Administrative Capital, where over 20 new entertainment and sports venues are being constructed in a bid to host a future sporting event.