Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
print logo

Software AG deepens footprint in MET through expansion in Egypt to build future ready connected enterprises

Aims for 100% growth in the country over next three years and new job slated to meet market demand.
27.03.23 | Source: Zawya

Software AG (Frankfurt MDAX: SOW) has recently expanded its operations in Middle East & Turkey with foray into Egypt, to further boost digital transformation initiatives, in line with Egypt’s ICT 2030 strategy and the larger vision. The company aims to double its growth by 2026 by connecting people, technology and processes through seamless consolidated, cloud-native, conformed hybrid integration and data integration capabilities solutions to build modern digital backbones.


The launch of the brand new office was graced by diginiateries and senior business executives that included Eng. Atef Helmy - former Minister of Communications and Information Technology and Chairman Prime Business Consulting joined by Ahmed Helmy, CEO – Prime Business Consulting and opening remarks by German Economic Counsellor Alexis Below - German Embassy Egypt amongst various other officials, customers and partners.


The expansion to Egypt is in line with the company’s agenda of creating sustainable future connected enterprises in support of the country’s digital goals towards building a robust digital economy. The company will play a vital role in enabling Egypt’s fourth-generation cities, modernizing government processes and empowering and delivering efficient and personalized citizen-centric experiences by accelerating business transformation and building powerful data-driven IoT and Integration ecosystems.


The solutions unlocking these opportunities are Software AG’s industry-leading suite of products across integration & API management, IoT & analytics and business transformation which create a fluid flow of data between people, departments, systems and devices.

FREE NEWSLETTER