Apparel Group launches its Arabic website Globally in celebration of World Arabic Language Day

Apparel Group has taken a lead in raising the profile of the Arabic language by launching the Arabic version of its website. That comes in celebration of World Arabic Language Day on Dec 18, with this year’s theme being “The Contribution of the Arabic Language to Human Civilization and Culture”. It is a milestone to communicate wider audience and take out the language barriers in the Middle East region.

The multi-language website will showcase its 78+ brands and present its network strength and regional presence under one single, ambitious banner across its 14 countries of operation. The global site aims to enhance customer experience, with a modern responsive design. The Rapid Response Functionality allows the site to be compatible with all browsers and mobile devices. The users will have access to the company's comprehensive overview and leadership, the Careers section, the loyalty program Club Apparel, Apparel Group's brands' information, as well as the company's Sustainability practices and media information.