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Frozen Yogurt Market Analysis: Key Findings, Regional Analysis, Key Players Profiles and Future Prospects

Frozen Yogurt is a frozen dairy-dessert product which is tart in taste and imparts various health benefits.
chitra dep | 22.03.2018
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Market Definition:
Frozen Yogurt is a frozen dairy-dessert product which is tart in taste and imparts various health benefits. The frozen desserts elicits health benefits based on the probiotic content of the yogurt. Frozen yogurt comes in variety of flavors in which fruits, nuts and other ingredients can be added to enhance the nutritional value and organoleptic property of the product. Frozen yogurt is considered to be similar as ice-cream but with higher nutritional values. Frozen desserts are found to be healthy as they have less calorie, less fat and lesser carbohydrate content than any other frozen dairy-desserts. In today’s scenario, frozen yogurt is becoming popular amongst the consumers inclining towards healthy lifestyle based on the nutrients obtained from it.

Market Scenario:
Increasing health awareness and developing economic conditions have a major impact on the frozen yogurt market. The increased demand of healthy food products imparting low-calories is driving the market of frozen dessert. The developing technologies is found to support the innovation of new flavors in frozen desserts which has also helped in fueling up the market share of the product. High focus on Research and development has led to increased nutritional value and maintaining a better shelf-life of the product.
The frozen Greek-yogurt segment is calculated to increase at high rate based on high nutrient content than the regular or other varieties of frozen yogurt. Consumption of plain and strawberry flavor yogurt is dominating the share as high consumer’s preference towards natural and authentic flavors in the frozen yogurt variety. Raising health consciousness accounts for an increase in demand for low calorie and low-fat segments.
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Key Players
The key players profiled in the Global Frozen Yogurt Market are Menchie's Frozen Yogurt (U.S.), Pinkberry (U.S.), General Mills, Inc. (U.S.), Amul (India), Yogurtland Franchising, Inc. (U.S.), TCBY (U.S.), Red Mango, Inc (U.S.), 16 Handles (U.S.), Danone (France).
Key Findings:
Low-calorie frozen yogurt is escalating at a higher growth rate than other specialty food-type segments
Top five exporters of frozen yogurt include U.S., France, Germany, Spain and Austria.
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Intended Audience
Frozen Yogurt manufacturers
Dairy product manufacturers
Retailers and wholesalers
Traders, importers and export
Regional Analysis
The Global Frozen Yogurt Market is segmented into North America, Europe, Asia Pacific, and rest of the world (ROW). North America has the major market share followed by Europe. Asia-Pacific is projected to generate a high revenue during the given forecast period backed by higher consumption. The Major importers of Frozen Yogurt include U.K., Italy, Spain, Portugal and Belgium. Based on the higher consumer’s demand, the import and export in the developed countries is raising at a higher rate.

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