Mobile LBS Market in Southeast Asia 2015-2019
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About Mobile LBS
LBS uses the positioning capabilities of wireless applications to deliver innovative services to mobile device users. LBS offers a cost-effective engagement with these users. LBS uses GIS technology and the internet to track a users location. The various location-enabled mobile devices are smartphones, tablets, PNDs, and devices fitted in vehicles. The key features of LBS include real-time directions, friend finders, location-based social networking, real-time tracking, location-based advertising, discovering places, and location-induced searches. It also generates information regarding ongoing local events, shopping, and location-based entertainment options.
Technavio's analysts forecast mobile LBS market in Southeast Asia market to grow at a CAGR of 62.12% over the period 2014-2019.
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Covered in this Report
The report includes the present scenario and the growth prospects of the mobile LBS market in Southeast Asia for the period 2015-2019. The market can be segmented by application into the following: location-based navigation, location-based search and advertising, indoor LBS, location-based infotainment, location-based tracking, analytics, recreation and fitness, and others.
Technavio's report, Mobile LBS Market in Southeast Asia 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers major countries in Southeast Asia such as Singapore, Malaysia, Thailand, Philippines, and Indonesia; it also covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.
Key Regions
Indonesia
Malaysia
Philippines
Thailand
Key Vendors
AdNear
Digi Telecommunications
Foursquare Labs
Globe Telecom
Other Prominent Vendors
Airbnb
Advanced Info Service
Bouncity
Burpple
Emerging Vendors
iPointi
Jatis Mobile
Komli Mobile
looloo
MappointAsia (Thailand)
Key Market Driver : Increase in Sales of Smartphones
Key Market Challenge :Concern on Data Privacy
Key Market Trend :Use of Analytics to Increase Consumer Engagement
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Table of Content :
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
04. Market Research Methodology
05. Introduction
06. Market Landscape
07. Geographical Segmentation
08. Market Segmentation by Application
09. Buying Criteria
10. Market Growth Drivers
11. Drivers and their Impact
12. Market Challenges
13. Impact of Drivers and Challenges
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