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Country Marketing Manager, Egypt and North Africa - Cairo

As the Country Marketing Manager, you will be responsible for defining and executing marketing strategy for Egypt and North Africa.
Google Egypt | 21.06.2011

This position is based in Cairo, Egypt.
The area: Marketing

The Google Marketing team is responsible for marketing the company's exceptional product portfolio to end users, partners and customers on a worldwide basis. Our approach is to embrace the strength of our products and pace of innovation to drive marketing programmes that are as entrepreneurial, data-driven and respectful of our users as Google itself. We have a variety of roles, including product marketing, creative services, event management, quantitative marketing and field marketing.
The role: Country Marketing Manager, Egypt and North Africa

As the Country Marketing Manager, you will be responsible for defining and executing marketing strategy for Egypt and North Africa. You will need to set convincing strategies for our key products, accelerating penetration and product usage. You will advocate, communicate and implement strategy to country teams and senior management, working closely with the central and regional PR, Policy and Product teams and project-manage the execution of high impact programs to meet set objectives. You will also work with market insights and quantitative marketing to design and deliver studies and track effectiveness and ROI of marketing programs. You will report to the Regional Marketing Manager of Turkey, Middle East and Sub- Saharan Africa.

* Lead the development of Google's marketing plans for consumer and business products for the region, and advocate, communicate and implement the strategy working closely with the Google product, sales and PR teams.
* Ensure the monitoring of industry and provide local market expertise to the Google team.
* Evaluate opportunities and implement impactful creative programs and campaigns to increase awareness and adoption of Google products.


* BA/BS degree or equivalent, MBA a plus. Fluency in Arabic and English.
* Extensive marketing experience in the market, ideally with solid internet, online services/media industry experience.
* Strong aptitude for determining the optimal way to position products in the market and understanding of the search, online advertising, or web publishing markets.
* Understanding of Google's strategic and competitive position.
* Proven ability to deliver outstanding and highly creative marketing achievements with limited budgets.
* A proven, successful track record of increasing company revenue and awareness through well-executed marketing efforts.
* Thorough knowledge of off/online advertising planning, tracking and reporting.