Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
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Brand Manager needed at B-Tech

B.TECH has grown to become the largest nationwide retailer of Household Appliances. | Cairo | 19.09.2011

• Analyzes market, consumer, and competitive information to support brand manager in setting new product pricing and managing price on existing items.

• Design; develop Brand Marketing Plan in coordination with the direct manager to estimate expenses that cover all marketing aspects to achieve targeted sales.

• Coordinate with sales sector to implement Marketing campaigns according to availability of products to increase market share and maximize profitability.

• Participate in strategic marketing plans as a member of committee to coordinate effectively with concerned parties in an appropriate and timely manner way.

• Monitor availability of stock and distribution in brands to increase competitiveness and evaluate feedback of marketing campaigns.

• Develops growth targets, business objectives and brand strategies for the brand that aligns with Company business plan.

• Manager the day-to-day activities associated to all marketing efforts, including, project management, creative development, cross-functional implementation, campaign tracking and reporting as necessary.

• Produces competitive analysis materials comparing product with its key competitors.

Job Qualifications

- University degree in any discipline.

- 3-5 years of Experience in Brands Marketing.

- Post graduate studies in marketing is a plus.

- Excellent command of the English language & Computer literacy.

- Experience in Retail Sales & Marketing.