Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
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Assistant Brand Manager

Company was founded in 1897 & privatized in 1997, it evolved from an Egyptian public sector brewery to a dynamic world class beverages company.
Al Ahram Beverages | Cairo | 28.07.2011

Undivided attention to the brand's tactical activities including promotions, sales performance, outlet visibility, distribution figures and branding tools.

Principal Accountability:

- POS distribution/delivery and receipt forms.

- All filing requirements:

- Weekly market visits to on premise and off premise along with a report.

- Follow up, supervision and monitoring of all on/off premise promotions.

- Follow up on promotional material distribution/placement at all outlets.

- Day to day coordination on administrative requirements (I.e. GSR-RS-Expense notes etc..).

- Manual book keeping of all brand spendings (to keep tracking with accounting).

- A weekly status report.

- Initial assessment to all proposed sponsorship activities.

- A monthly consumer insight survey on a certain issue in request.

- Follow up with purchasing departments and in house designer.

Job Context:

The job requires extended contacts with various departments and divisions within the company. The job requires good knowledge of the brand and good knowledge of responsibility assignments in within the company.

The job requires out of office and in office commitment.


- Good communication skills.
- Multi layered personality.
- Smart and prompt.
- Fast learner and exposed.
- Good eye for figures and creative ideas.
- Outgoing and daring.