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Marketing Manager- by Top Business

A multinational company located in Malaysia is hiring a Marketing Manager
Top Business Group | 21.01.2020

Job Description :



  • Work as an embedded marketing resource for the assigned category to develop and execute marketing strategies and plans, based on marketplace and constituent needs for the Category.

  • Develop category, region and country specific strategies and plans working in close coordination with the Category and on-ground teams to achieve market share objectives ( designated markets ) and facilitate business unit growth.

  • Identify and ascertain relevant product positioning in each market to drive consumer preference and demand.

  • Continuously review and monitor channel dynamics as well as distribution gaps and sensitise the ground teams to get these gaps plugged.

  • Structure and conduct research for new and existing products and use knowledge about consumers, competition and customers to assess and create business solutions and provide ideas that support brand objectives.

  • Develop Marketing Communication plans including all Creative units for all assigned markets.

  • Locate and develop suitable communication partners in all important markets so as to implement the marketing communication plans within agreed time and budget framework.

  • Responsible for creating, implementing and measuring the success of a comprehensive marketing, communications and public relations program that will enhance the Category dominance and preference within the marketplace.

  • Coordinate and collaborate with other key functional areas for on-time smooth execution of planned marketing activities

  • Manage internal & external stakeholders as well as external agencies to accomplish agreed plans on schedule and within budget.

  • Develop short and long-term budgets for the marketing/communications/public relations program and its activities,


Qualifications :



  • 6 – 8 years experience in FMCG industry with hands on experiences, out of which:4 – 6 years managing with multiple brands on the Field

  • At least 2 - 4 years as an Area Sales Manager managing a team of 3 – 5 sales representatives.

  • Candidates with work exposure in Africa and / or experience in handling African markets will be preferred.

  • Willingness to travel extensively across different markets

  • Marketing and communication expertise

  • Excellent Communication skill – verbal & written

  • Business planning and budgeting

  • Work under pressure and tight timelines

  • Customer Orientation

  • Team player

  • Work under minimal supervision and guidance.

  • Self-driven

  • Ability to adapt and operate across different cultures and market conditions.

  • Experience of brand management is a must with sales experience from FMCG industry and willing to travel

  • Good command of spoken and written English is necessary. Knowledge of French can be an advantage.

  • General good communication skill is necessary as also interpersonal skill.

  • Willing to operate in fast changing, multi-cultural business environment.


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