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Digital Marketing Manager- by Top Business

An online education university is hiring a Digital Marketing Manager for their Administration office located in Zamalek
Top Business Group | 19.03.2019

Job Description:
Drive user acquisition, top-line growth and retention leveraging the power of digital marketing
Creating and testing new and existing Search and Display campaigns that span across multiple countries and languages
Tracking and optimizing Search and Display campaigns, including CTR, CPC, CPL and other metrics
Conducting keyword research and looking for other growth areas and optimizing bid strategies
Launching programmatic advertising with DoubleClick or similar platforms
Lead and develop A/B testing across the site, including evaluation and recommendations as appropriate
Working across current and emerging social media platforms, such as Facebook, Instagram, Pinterest, Twitter, LinkedIn and Snapchat, and other emerging platforms
Cross-brand oversight of all paid social campaigns, including coordination of campaign planning, activation and reporting
Developing, optimizing, and maintaining paid social and native advertising campaigns for clients, including coordination of assets between creative agencies and client teams and budget management.
Strong familiarity with third-party tracking vendors and integrating with social platforms

Qualifications :
5+ years of digital marketing experience, including hands-on experience in Google Ads and paid Facebook, preferably on agency side
Sound working knowledge of multiple social media platforms (LinkedIn, Facebook and Twitter) and DoubleClick
Proven track record of working on large-scale projects with significant budgets
Robust number and data analysis skills and the ability to provide actionable recommendations
Incredible attention to detail
Strong written and verbal communications skills
Experience working in different markets, and sharp cultural awareness
A self-starter with initiative and drive, capable of executing rapidly and thriving in a demanding, result-oriented and fast-paced environment
Experience working with creative teams and agencies
A passion for all things social and eagerness to learn about new ideas

To know more about this vacancy and to apply: https://www.topbusiness-hr.com/Jobs/1152/digital_marketing_manager.html

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