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Cairo

Egypt

Telephone: +2024183636

15, Abdallah Draz

Cairo

Egypt

Telephone: +2024183636

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How to market to Gen Z?

For Egyptian marketers looking to engage Generation Z, traditional advertising methods are becoming less effective.

Sisi said that Egypt has been able to move forward with steady and measured steps despite the challenges it has faced.

Egypt's IDSC appoints a new Board of Directors to enhance government decision-making, using AI and data analytics for more effective public policies.

While traditional sweets like Kahk are a staple, businesses can stand out by offering unique and memorable giveaways.

How will this new law impact working women, businesses, and the broader economy? Here are the key changes and what they mean for Egypt’s workforce.

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