In the coming years, the Egyptian honey market is expected to grow at a significant pace. Honey acts as an antioxidant and provides relief from a cough and is, therefore, used as a natural remedy for mild allergies. It is also applicable in the cosmetics industry for its skin nourishing properties. Moreover, innovations in processing technology to increase the production of honey are expected to drive product demand in various industries.
As consumers are becoming more health conscious, the demand for natural sweeteners is increasing, leading to lucrative growth opportunities for market players in the food & beverage industry. Moreover, the demand for monofloral honey is increasing in Egypt due to its distinctive flavor. Manufacturers are investing heavily in R&D to create innovative flavors such as jamun, neem, lychee, sunflower, coffee, tulsi, ginger, garlic, and forest honey which is driving factor market growth. Innovative packaging also plays a vital role in increasing sales.