A lot of startups or businesses come up with a logo and a color, thinking that this will create a brand name. Unfortunately, this is not the case.
08.06.2014 | Brand Bridge
One word to all those young people who took the risk and started a new business in Egypt during the last years: CHAPEAU!
07.06.2014 | Ahmed Hosseiny
88% of Egyptian internet users access social media, according to the latest report by the Pew Research Center.
24.02.2014 | Egypt Business Directory
A list of reason why Dahab could be the ultimate place for a travel blogger to be - the a weary traveler could end up staying a long time.
19.01.2014 | Justin Carmack
What can the military's actions in the past week teach marketeers and strategic thinkers?
09.07.2013 | Hesham Shata
Alexa Internet, an intelligent Web Navigation tool, has a list of the top 500 sites in Egypt - here are the top 25 of 2012.
31.12.2012 | Egypt Business Directory
Are you still dedicating your efforts in offline marketing activities? You are still doing regular events, seminars and print outs? Well read this.
18.12.2012 | Ayman Ismail
Edison vs Tesla
Who is more famous? Who impacted our daily life more than the other?
If your answer is Thomas Edison, then this article is for you.
02.12.2012 | Ayman Ismail
Apple, Ford, Coca Cola, Amazon, Starbucks, Nike, FedEx - they all have the know-how, and it is about time to share their secrets.
17.09.2012 | Entrepreneur
In the Middle East, Alcohol sales increased by 72% between 2001 and 2011, while on a global scale, only an increase of 30% was visible.
27.08.2012 | Egypt Business Directory
Studies from WordStream have shown that Facebook advertising have a lower click-turnout than Google advertising.
22.05.2012 | Business Insider
If you're concerned about how your online marketing strategyinfluences your profit, you need to go through the backdoor of Pay Per Click Advertising.
08.05.2012 | Social Media Today
Best Use of Technology for Social Good in the BOB awards went to Harassmap, an Egyptian website to report sexual harassment.
07.05.2012 | Global Voices Online
A marketing strategy will help you in defining business goals and develop activities to achieve them.
04.04.2012 | About.com
The Nielsen company released these reserach results based on fieldwork conducted between September and November 2010.
22.03.2012 | Insights MENA
Since Facebook is launching a new layout and design for fan pages and groups during the month, companies need to get ready for the new style.
01.03.2012 | Mashable
A summary of Google+ features and usage and how it compares to Facebook in marketing your business.
13.02.2012 | PromoLinks
The key to successful Twitter marketing is to focus on building strong relationships with your customers and prospects.
01.02.2012 | Twitter Tools Book
With Google’s free tools and services that are introduced for the benefit of the online marketer, you can harvest more success.
23.01.2012 | PromoLinks
Online marketing at its core is about creating great brand recognition - and here is how to do it.
03.01.2012 | Wamda
Facebook makes most of its money through ads and at the same time, helps brands expand and choose their target audience. How does that work?
22.12.2011 | Gehad Hussein
There are reported to be 17 million internet users in Egypt and a growth of 3,691% between the year 2000 and 2010.
12.12.2011 | MVF Global
The Shopping Industry publishes about 54% of Google Ads a month. Which other sectors actually advertise on Google and why?
19.10.2011 | Gehad Hussein
The most expensive word on earth is “Insurance”, closely followed by “Loans” – Google gives words value to gain advertising revenue.
19.10.2011 | Gehad Hussein
A few tips on how to make your website content as efficient and effective as possible.
22.08.2011 | Egypt Internet Marketing